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Toyota’s Scion is back, starting with an American-made, 25-mph kei truck

1 source1 article First seen Updated United States Truth score 42

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Summary

Toyota is dusting off the Scion badge for a radically different mission. Rather than targeting youth-market hatchbacks, "Scion by Toyota" is being positioned as an experimental mobility incubator - and its first vehicle is an authentic Japanese-style kei truck built in Indiana. Kei vehicles, which are built to satisfy Japan's light vehicle regulations, are enjoying

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  1. The Verge Leans left Factuality: High US
    Toyota’s Scion is back, starting with an American-made, 25-mph kei truck

    Toyota is dusting off the Scion badge for a radically different mission. Rather than targeting youth-market hatchbacks, "Scion by Toyota" is being positioned as an experimental mobility incubator - and its first vehicle is an authentic Japanese-style kei truck built in...

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