Using sentimental possessions makes them more meaningful, study finds
Summary
Consumers often protect their sentimentally valuable possessions by storing them away, which precludes them from being used. Across five studies, research from the University of Missouri-St. Louis and the University of Oregon shows that usage of sentimentally valuable objects increases their sentimental value.
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Using sentimental possessions makes them more meaningful, study finds
Consumers often protect their sentimentally valuable possessions by storing them away, which precludes them from being used. Across five studies, research from the University of Missouri-St. Louis and the University of Oregon shows that usage of sentimentally valuable objects...
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