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Maybe it’s a new tagline. Maybe it’s more punctuation. Maybelline’s 35-year-old slogan has an update
First introduced in 1991, ‘Maybe she’s born with it’ is out the door – but is the new slogan a glow-up? Alyx, I hear a certain makeup brand has updated its tagline. Why is this a big deal? The jingle that has been burned into the minds...
USA TODAY Maybelline revises iconic 'maybe' tagline to be more inclusive - USA Today
Maybelline revises iconic 'maybe' tagline to be more inclusive USA Today
Lean: Leans left Fact-focusedFactuality: HighCountry: United StatesFunding: CorporateOwner: Gannett
























